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| Think Outside the box? What if there is no box....What am I going to do? |
My first
start-up crashed not because my idea wasn’t great but because I was
“over-creative”. Huh? *inserts crazy look* but how is that possible? The crazy
truth is that most entrepreneurs want to create this wtf amazing
business that nobody has ever seen before. So in a bid to create this “thing”
they become “over-creative”. They go beyond crazy (which is a good thing) to
stupid (which is stupid).
Once you
have that crazy idea. Research and see if there is anyone out there doing
something similar. Copy their business model (in as much as it is working), use
it and tweak it a bit- that is creativity.
Unless your
idea requires you to design a different model, you’d end up creating more
problems instead of providing solutions-and that’s stupid.
Most times you don’t need to create something
new. All you need to do is alter the existing business model a bit hence
creating your own USP (Unique selling point).
There is
nothing wrong in stealing copying biz models but you must run your own
business differently; in your own creatively-unique way.
Everybody
copied something from someone so don’t be pressured into creating something out
of this planet. Look at Facebook and twitter and even LinkedIn, they all copied
one or two things from each other, yet they are different in their own way.
One percent different is 100% original.
Crazy is
good but Stupid is Stupid.
Sadiq Daniel is a Stupid
crazy entrepreneur that blogs on business, Self- development and his country’s bullshit. He is currently working on his latest
book: Everyone Thinks I’m Crazy, Slated to be
out by February 2015. You can pursue him on Twitter: @sadiqspeaks BB: 27621DB4
and Email: Sadiqdaniel@gmail.com for more crazy tips.